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Core Leadership Team

Bob Dufour President and CEO

Bob leverages his extensive experience in sales, marketing, finance and statistics to drive value to our clients. He is a true leader and marketing visionary. Bob is an accomplished, digital leader who has increased market share, profitability and brand equity for every employer. He utilizes strategic re-positioning, business model innovation, collaboration and hard work to produce sustainable results.

Bob has a BS in business, biology and psychology from Western Michigan University and an M.S. in Finance from Virginia Commonwealth University. He attended a Ph.D. program in Industrial Psychology at the University of Tennessee.